Conversation Crafters Episode 1 | Redefining Customer Engagement: Yes Bank & Route Mobile

Enjoying the episode? Answer 5 simple questions & stand a chance to win Rs5000!

Welcome to Conversation Crafters, the show where we shine the spotlight on the masterminds behind creating exceptional customer experiences, driving retention, and unlocking growth. From marketing wizards to tech titans, we bring you industry leaders who know how to 'vibe with their tribe.' Each episode unpacks the strategies that help businesses evolve in sync with their customers' ever-changing needs. Expect insights into the trends and innovations that are redefining how brands interact with their audience, with actionable strategies to enhance customer happiness and loyalty.

In our first episode, Nipun Kaushal, CMO, Yes Bank and Tushar Agnihotri, Executive VP, Route Mobile sit down with Shradha Sharma to discuss how customer engagement in banking is transforming. They explore the power of personalization, AI, and GenAI in reshaping the industry, all while the Reserve Bank of India's strict regulations safeguard both customers and financial institutions.

Tune in to discover how Yes Bank and Route Mobile are leading the charge in reimagining customer interactions and elevating the digital banking experience.